Automation tools provide better and more consistent insights into your prospects and customers. Here’s how. As a business grows, so do its relationships with prospects and customers. Managing these ...

Rocket CRM today announced the launch of its enhanced CRM automation system, marking an important advancement in how the company supports businesses in managing customer relationships, sales pipelines ...

In many companies, the question of which department oversees customer relationship management is a tricky one. Marketers work with the system on a daily basis, sales has to input data on the go, and ...

Enterprise-software giant Oracle has embedded social-networking functions into its latest CRM offerings, allowing the applications to emulate social-networking sites. At a briefing in the Philippines ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Chad Brooks,Managing Editor Business.com earns commissions from some listed ...

Rocket CRM has released a set of enhancements to its marketing automation system within its customer relationship management (CRM) platform. The new functionality is intended to allow organizations to ...

There are many ways to make a bad technology decision for a customer relationship management (CRM) system, but only a few ways to make a good one. More often than anyone would like to admit, the ...

Google has quietly added a feature to its Business Profile listings that can give any business, regardless of their size, a powerful CRM function. And it doesn't cost a thing. First, let's make sure ...

Features-wise, Microsoft Dynamics CRM may not be as robust as its bigger competitors, but to judge it on that front may be missing the point altogether, says a Springboard analyst. Microsoft's CRM ...

If you think about the fact that many of us need reminding to stay in touch even with family and friends, it could be an interesting proposition – add the button or function to the system and you’re ...

The end of the earnings season is always a good time to take a step back and see who shined (and who not so much). Let’s take ...

The CRM vendor community seems to be trying to welcome us back to normalcy by priming the selling pump with new marketing tools. It makes sense. Marketing is the beginning of the pipeline that brings ...